Google Certified Digital Marketing Course in Chandigarh - Digital Bonjour

Digital Marketing Course

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Module 1

Digital Marketing Syllabus 2022

Digital marketing subjects covered in the Digital marketing courses syllabus are summarized below:

  • Introduction to Digital Marketing
  • Planning and Creating a Website
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Content Strategy
  • Web Analytics
  • Email Marketing
  • Design Essential

Module 2

Core Subjects in Digital Marketing Courses

Though the actual course offerings for Digital Marketing courses will vary depending on the programme level as well as the institution, certain core subjects are covered in such programmes at all levels. Here is a list of major topics covered in the Digital Marketing course syllabus:

  • SEO Optimization
  • Email Marketing
  • Introduction to Web Analytics
  • Social Media Marketing
  • Digital Marketing Project Management
  • Affiliate Marketing
  • Paid Ads Optimization Strategies
  • Competitor and Website Analysis
  • Content Creation, Management & Promotion
  • Product Marketing (Facebook, Instagram, Google Ads)
  • Website Data Analytics

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